Designing an eye-catching hair salon flyer can really help to attract customers and gain visibility. Design, competition, essential elements and printing: here's all the advice you need to create an eye-catching hairdressing flyer!
Many online platforms (such as Canva, Adobe Express and PosterMyWall) offer customizable examples of hair salon flyers. These templates can save you time and energy in achieving a professional-looking design.
In general, a hairdressing salon flyer is A5 in size (14.8 x 21 cm). Your flyer doesn't have to be a perfect rectangle. You can choose a shape that suits your design and style, such as a square or elongated form.
Colors are important in the hairdressing business, and you need to choose colors that reflect your salon's brand and style. For example, bright colors can encourage customers to try something new and bold, while elegant, minimalist patterns can give your flyers a more timeless look.
High-quality images of your salon, staff and services can make your brochure more attractive and captivating. Be sure to use professional photos that express a very clear message (professionalism, creativity, good humor...).
Your brochure should clearly present the services your salon offers, such as haircuts, coloring, styling and treatments. You can also include special offers and promotions to attract customers.
A flyer with a competition is much more engaging. This type of initiative reinforces the flyer's memorability, and significantly increases its effectiveness. Virtual gift wheel games are very easy to set up (with Hey Pongo, as shown here). By giving away discounts and treatments, you'll attract new customers to your business.
Be sure to include your salon's name, address and phone number, as well as its website or social networking addresses, so customers can easily find and contact you.
To attract the attention of potential customers, it's essential to create a striking flyer that stands out from the competition. Use catchy headlines and attractive images to generate interest. Use relevant keywords that highlight your services and care.
For a truly engaging flyer, include a competition on your flyers. The virtual "gift wheel" is the ideal game for this: your customers will be able to access it thanks to a QR Code to be printed on the flyer and turn the wheel on their smartphone. Hey Pongo helps you create your gift wheel and create a truly engaging flyer: to find out more, schedule your demo!
A modern, elegant hair salon logo.
A high-resolution image of a carefully styled customer with a fresh haircut and neatly trimmed beard, seated in a barber's chair.
Your value proposition in a few powerful words.
List services such as haircuts, beard trims, hot towel shaves, and more.
Phone number, website and address.
Facebook, Instagram, Twitter icons with accounts.
Days of the week and opening/closing times.
If you have current promotions or discounts, highlight them prominently.
If the hair salon flyer is double-sided, you can include the following elements:
Photos showing your hairdressers at work, demonstrating their expertise.
Quotes from satisfied customers.
Encourage customers to book appointments in advance.
A QR code linked to your website or online booking platform.
A map showing your location for easy navigation.
Choose the right color palette. For a message of professionalism, opt for black, white and various shades of gray. You can add subtle accents of a deep, rich color like royal blue or burgundy to create contrast and interest.
Use a clean, easy-to-read font for the main text, and a more decorative font for the header and logo.
Don't forget to keep the design clean and uncluttered, and make sure the essential information is easy to find and read. A well-designed flyer will help you attract more customers to your hair salon.
Printing a brochure for a hair salon can be done in a few simple steps:
There are many online and local printing services that can print your hair salon flyer. Among the most popular online printing services are Vistaprint, UPrinting and PrintRunner.
Choose the paper type and format that best suits your design and budget. The most common paper types for flyers are glossy, matte and recycled. Standard flyer formats are A5 (14.8x21cm).
Once you've chosen a printing service and paper type, upload your hair salon flyer template to the website. Be sure to follow the printing service's guidelines on file format, resolution and bleed.
Before printing your flyers, most printing services will provide you with a digital proof to review and approve, the "bon à tirer". Be sure to check carefully that there are no errors or problems before giving your final approval.
Once the proof has been approved, place your order and wait for your hair salon flyers to be printed and dispatched.